Enercollege Empowers 2024 Marketing Center Year-End Training, Advancing Talent Development and Business Growth

On the morning of December 27, 2024, Enercollege successfully held the 2024 Marketing Center Year-End Training in Zhaoqing. The training was led by key speakers from the Marketing Department Evan Yang and Benson Zhong, Business Department Amy Huang, and Customer Service Center Damon Shi. The purpose of the training was to integrate internal learning resources, foster cross-departmental communication, improve collaboration, and equip employees with the knowledge and skills needed to create greater value for both the company and its customers.

The training consisted of four sessions, covering a wide range of topics including ESS products, EV charging technologies, business processes, and customer service workflows. The objective was to enhance employees' professional capabilities, improve team collaboration, and support the company's continued growth.

ESS Product Training: In-Depth Analysis of Market Demand and Product Advantages

The first session, led by Evan Yang from the Marketing Department, focused on ESS products. Evan provided a detailed explanation of the differences between US and EU energy storage standards, highlighting key factors such as voltage levels, product catalog, product features, and certification systems. Participants gained a clearer understanding of the product specifications and characteristics based on market demands, enabling them to make more targeted product recommendations and sales decisions in their daily work. He also introduced the company’s upcoming energy storage products, offering a comprehensive analysis of their features and market potential. This session enhanced the team’s confidence in market promotion and business expansion, laying a solid foundation for future product launches.

Evan Yang provided an overview of the ESS Products

EV Charger Product Training: Mastering Industry Technology and Competitive Advantages

In the second session, Benson Zhong, an engineer from the Pre-Sales Team, delivered a comprehensive training on EV charger products. The session covered the fundamentals of charging stations, industry standards and certifications, product introductions, competitive brand analysis, and emerging technologies in the sector. He gave an in-depth explanation of the company’s various charging products, focusing particularly on the upcoming new products. By comparing them with leading market compe*****s, participants gained a thorough understanding of the competitive advantages of the company’s charging solutions. He also explored cutting-edge technologies in the EV charging industry, such as vehicle-to-grid interaction, liquid-cooled ultra-fast charging, and wireless charging, which not only broadened the participants’ knowledge of the market but also fueled their confidence in the industry’s future potential.

 Benson Zhong provided an in-depth lecture on EV Charger Products

Business Department Workflow Training: Enhancing Cross-Departmental Collaboration

The third session, led by Amy Huang from the Business Department, provided an overview of the department's core functions and processes. Huang used real-life case studies to explain the key stages of business operations, such as order handling, shipment procedures, and interdepartmental coordination. This session helped participants gain a deeper understanding of the Business Department’s operations, which in turn improved communication and collaboration between departments, increasing overall efficiency.

Amy Huang provided an overview of their department's core functions and processes

Customer Service Workflow Training: Improving Customer Satisfaction

The fourth session, presented by Damon Shi from the Customer Service Center, focused on the structure and services provided by the customer service team. Damon Shi discussed the center's organizational structure, service offerings, communication methods, and service flow. This session emphasized the importance of customer service and helped participants better understand how effective customer interaction can drive satisfaction and loyalty, strengthening their own customer communication skills.

Damon Shi introduced their department's core structure and services

Looking Ahead: Ongoing Investment in Employee Professional Development

Group photo of all members of the marketing center

Through this year-end training, Enercollege has significantly improved the Marketing Center team's knowledge of products, market trends, cross-departmental collaboration, and customer service. The training has laid a solid foundation for the company’s competitive position in the market. Moving forward, Enercollege will continue to focus on enhancing employees' professional skills, cultivating a pool of highly skilled talent, and driving the company’s high-quality growth, fostering a path of mutual development for both employees and the company.